Organizing an online advertising strategy is crucial for retail businesses in a post-coronavirus world — and that’s been accelerated by cheaper digital ad buys, according to one analyst. While shoppers moved online during the pandemic, [...]

A lot of advancements are happening in website designing every year. When it comes to establishing a solid identity for a brand, a killer website design is the main thing that makes it possible. Designers [...]

South African advertisers are only now waking up to the boundless opportunities that exist with the use of social media marketing, says writer Lilian O'Brien. O'Brien gives four ways to make profit using social media [...]

One of the big concerns for marketers and their advertising agencies during the pandemic is where to position their ads. In the digital space, ads are often been placed alongside content that marketers deem beneficial [...]

For years, social media teams for brands all over the world advocated for resources to be more than just a distribution channel for marketing assets. They presented data, they touted growth numbers, and they elevated [...]

Consumers take just 50 milliseconds to decide whether your website is worth staying on. It's therefore important for websites to be of high-quality in order to make sales. For online retailers, items need to be presented in [...]

The real estate industry is acclaimed today as one that has been experiencing consistent growth over the years. However, as much as it is undergoing a significant growth pattern, the dynamics of the real estate [...]

Artists and designers have grabbed their pens, pencils and digital styluses to create images of support and informative illustrations to help distribute advice on how to slow the spread of coronavirus. As the virus continues to spread, creatives [...]

As the owner of a new business, you're constantly searching for ways to increase your brand reach and ensure your company remains relevant in the market. You've got to use the resources available to you [...]

As the CEO of a digital marketing agency, I've learned that every business needs to invest in improving online visibility because of consumer behavior. People leverage the power of smartphones and the internet to learn [...]